Thursday, 21 July 2011 11:08

More Writers than Readers?

Written by  Catherine Rankovic
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9 February 2009

Worry of the week (overheard): Won't self-publishing create more writers than readers?

Let's examine this question. Self-publishing doesn't "create writers." Self-publishing requires a text already written. Self-publishing creates authors -- writers who have their names on books. Self-publishing generates authorship.

The word "readers" in "more writers than readers" really means "readers who purchase books." There are plenty of readers. They're all reading stuff on the Internet, or at the library, or magazines, or books by their friends or faves. The real worry is, "Can publishers sell enough books to make profits?"

The question then becomes: Does the existence of more self-published authors generate less money for publishers and their authors -- less money than formerly?

Well, the vast majority of authors -- the unknowns, the rookies, the "mid-list" --could hardly make less money. But self-publishing could possibly generate more for them.

For publishers - well, you had your chance. When writers sent you these same manuscripts, you wouldn't even look at them. So they turned themselves into authors without you. They're happy. They sell their own books at least as well as you would have sold them; maybe better.
Last modified on Thursday, 21 July 2011 11:42
Catherine Rankovic

Catherine Rankovic

Writer, with 30+ years' writing and publishing experience, 20+ years' teaching experience. Last book read: Mrs. Lincoln by Catherine Clinton.

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